6093799
9780199228010
During the second half of the 20th century advertising in Britain led the world. 'Powers of Persuasion' tells the story of this dynamic, exhilarating era, with pen portraits of the personalities involved, anecdotes and case histories - written from the inside by an industry leader.Fletcher, Winston is the author of 'Powers of Persuasion' with ISBN 9780199228010 and ISBN 0199228019.
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