1414710
9780761536949
Written for marketing specialists and entrepreneurs who want to thrive in an increasingly competitive marketplace this guide explains how to create a loyal core of repeat customers.Ragas, Matthew W. is the author of 'Power of Cult Branding How 9 Magnetic Brands Turned Customers into Loyal Followers (And Yours Can, Too)', published 2002 under ISBN 9780761536949 and ISBN 0761536949.
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