Political Communications The General Election Campaign of 1992

The result of the 1992 British general election confounded the predictions of most pollsters and commentators. This book examines the process of communication between politicians and voters during the campaign. The contributors - politicians, party strategists, journalists, pollsters and political scientists - examine the role of the press and television in communicating the claims of the parties to the electorate and the response of the voters to the politicians.Crewe, Ivor is the author of 'Political Communications The General Election Campaign of 1992' with ISBN 9780521469647 and ISBN 0521469643.