Pocketbook Power How to Reach the Hearts and Minds of Today's Most Coveted Consumers-Women

Name: Pocketbook Power How to Reach the Hearts and Minds of Today's Most Coveted Consumers-Women
Price: 24.95 USD
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Author: Kanner, Bernice
ISBN: 9780071418607

by Kanner, Bernice

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ISBN-13: 9780071418607
ISBN: 0071418601
Edition: 1
Publication Date: 2004
Publisher: McGraw-Hill Companies, The

AUTHOR

Kanner, Bernice

SUMMARY

Bernice Kanner is a marketing expert with Bloomberg L.P., a columnist for Marketwatch, and editor-in-chief of Women's BizUS.Kanner, Bernice is the author of 'Pocketbook Power How to Reach the Hearts and Minds of Today's Most Coveted Consumers-Women', published 2004 under ISBN 9780071418607 and ISBN 0071418601.

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