Place Promotion: The Use of Publicity and Public Relations to Sell Cities and Regions

Locating the Message: Place Promotion as Image Communication (J. Gold). Marketing and Place Promotion (G. Ashworth & H. Voogd). Time and Place: Key Themes in Place Promotion in the USA, Canada and Britain Since 1870 (S. Ward). Home at Last!: Building Societies, Home Ownership and the Imagery of English Suburban Promotion in the Interwar Years (J. Gold & M. Gold). Selling the Industrial Town: Identity, Image and Illusion (M. Barke & K. Harrop). City Make-Overs: Marketing the Post-Industrial City (B. Holcomb). Selling the Inner City: Regeneration and Place Marketing in London2s Docklands (S. Brownill). Art-Full Places: Public Art to Sell Public Spaces? (B. Goodey). Transitory Topographies: Places, Events, Promotions and Propaganda (B. Jarvis). Newspapers as Promotional Strategists for Regional Definition (H. Myers-Jones & S. Brooker-Gross). Marketing Landscapes of the Four Corners States (E. Zube & J. Galante). Promoting the Forest of Dean: Art, Ecology and the Industrial Landscape (G. Revill). Selling the Countryside: Representations of Rural Britain (P. Gruffudd). Index.Gold, G. R. is the author of 'Place Promotion: The Use of Publicity and Public Relations to Sell Cities and Regions' with ISBN 9780471948346 and ISBN 0471948349.