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9780471590736
Sales Process Overview. The ''Perfect22 Sales Equation. Client-Consultant Relationships. The Hierarchy of Sales Communication Media. Sales Talk and Communication Style. Initial Contact: When the Prospect Calls You. Initial Contact Through Solicitation. Working the ''Perfect22 Sales Equation. The Buying Center and Type of Buy. Developing a Sales Strategy. Working Your Strategy. Presenting the ''What If22 Proposal. Writing and Delivering Your Proposal. Appendices. Index.Carlson, Richard K. is the author of 'Personal Selling Strategies for Consultants and Professionals: The Perfect Sales Equation' with ISBN 9780471590736 and ISBN 0471590738.
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