4360506

9781412805070

Personal Infulence The Part Played by People in the Flow of Mass Communications

Personal Infulence The Part Played by People in the Flow of Mass Communications
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  • ISBN-13: 9781412805070
  • ISBN: 1412805074
  • Edition: 2
  • Publication Date: 2005
  • Publisher: Transaction Pub

AUTHOR

Lazarsfeld, Paul F., Roper, Elmo, Katz, Elihu

SUMMARY

Elihu Katz teaches at the Annenberg School for Communication at the University of Pennsylvania, and is Emeritus Professor of Sociology and Communication at the Hebrew University of JerusalemLazarsfeld, Paul F. is the author of 'Personal Infulence The Part Played by People in the Flow of Mass Communications', published 2005 under ISBN 9781412805070 and ISBN 1412805074.

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