1318293
9780761916383
"This solid work of scholarship not only reviews existing theories of media violence, including effects of exposure to violence and data on violent television content, but it carefully leads the reader through a 'reconceptualizing' process (including chapters on violence, schema and context, levels of analysis, development, effects, risk and the industry's perspective) and rethinking of effects and content analysis methodology."W. James Potter is the author of 'On Media Violence', published 1999 under ISBN 9780761916383 and ISBN 0761916385.
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