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9781402079542

New Perspectives On Retailing And Store Patronage Behavior A Study Of The Interface Between Retailers And Consumers

New Perspectives On Retailing And Store Patronage Behavior A Study Of The Interface Between Retailers And Consumers
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  • ISBN-13: 9781402079542
  • ISBN: 1402079540
  • Publication Date: 2004
  • Publisher: Springer

AUTHOR

Hansen, Torben, Solgaard, Hans S.

SUMMARY

The interface between today's retailers and consumers is highly dynamic. This title explores the new technologies and changing consumer expectations that have altered the level to which retailers must now achieve in order to maintain a competitive edge.Hansen, Torben is the author of 'New Perspectives On Retailing And Store Patronage Behavior A Study Of The Interface Between Retailers And Consumers', published 2004 under ISBN 9781402079542 and ISBN 1402079540.

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