194932
9780619019297
Part of the New Perspectives Series, this book provides an introduction to e-commerce. Using a case-based approach, readers learn the fundamentals of e-commerce through real-life business scenarios.Gary P. Schneider is the author of 'New Perspectives on E-Commerce -- Introductory', published 2000 under ISBN 9780619019297 and ISBN 0619019298.
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