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23293707

9780963011602

New Gold Rush : Brand Equity and Product Positioning for the '90s and Beyond

New Gold Rush : Brand Equity and Product Positioning for the '90s and Beyond
$43.52
$3.95 Shipping
  • Condition: Good
  • Provider: Bonita
  • Provider Rating:
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  • Ships From: Multiple Locations
  • Shipping: Standard
  • Comments: Access codes and supplements are not guaranteed with used items. May be an ex-library book.
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Product details

  • ISBN-13: 9780963011602
  • ISBN: 096301160X
  • Publication Date: 1991
  • Publisher: Sutter Mill Publishing

AUTHOR

Landis, Steve, Posten, Robert, Higgs, Joyce A.

SUMMARY

Landis, Steve is the author of 'New Gold Rush : Brand Equity and Product Positioning for the '90s and Beyond', published 1991 under ISBN 9780963011602 and ISBN 096301160X.

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