Net Profit How to Invest and Compete in the Real World of Internet Business

The April 2000 Internet stock crash has caused investors and managers to throw the baby out with the bath water. The gloom surrounding many publicly traded Internet companies makes objective evaluation of their performance difficult. In Net Profit, author Peter Cohan breaks down the complexity of the Internet market by answering two basic questions: Who makes money on Internet-related business? And how do they do it? His incisive analyses of leading Internet companies, their competitors, and their chances for continued growth pinpoint the factors that investors and managers in Internet business must examine to ensure future success."Net Profit clearly shows how to distinguish companies with successful Internet strategies from those that will be left behind in cyberspace. It is must reading for investors, executives, and anyone who wants to understand how to analyze or develop an Internet business model."-Fred M. Gerson, former vice president and CFO, Marimba, Inc."Why are portal companies, with only hundreds of millions of dollars in revenue, valued at tens of billions of dollars? And is this valuation justified and sustainable? In Net Profit, Peter Cohan explains why those who use the Internet to communicate with their customers will flourish, and those who do not will perish."-Roger Sippl, general partner, Sippl Macdonald Ventures The AuthorPeter S. Cohan is a leading expert on technology and business and runs his own management and investment consulting practice. He is a commentator on CNBC's "Today's Business" and "Power Lunch" and is also the author of The Technology Leaders (Jossey-Bass), voted one of the top ten business books of 1997 by Management General. Additionally, Cohan was a bigtipper.com Top Tipper in 1998 and 1999, based on the leading performance of his CNBC stock picks. Validea.com gave Cohan a "5-bulb" rating for the six-month performance of his 2000 stock picks. He lives in Marlborough, Massachusetts.Cohan, Peter S. is the author of 'Net Profit How to Invest and Compete in the Real World of Internet Business' with ISBN 9780787956875 and ISBN 0787956872.