5745260
9780324579512
Taking a "just-in-time" approach by introducing material just as it is needed to develop an argument, MICROECONOMICS: A CONTEMPORARY APPROACH, Eighth Edition, truly leads by example. In a decidedly non-condescending tone, McEachern assumes that students are already intuitively familiar with many economic concepts through their own life experiences. These life experiences are then explained to students as economic concepts with clear and interesting exposition, relevant case studies, and a clean focused desiMcEachern, William A. is the author of 'Microeconomics: A Contemporary Introduction 8e', published 2008 under ISBN 9780324579512 and ISBN 0324579519.
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