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9780865274402

Mass Persuasion: The Social Psychology of a War Bond Drive

Mass Persuasion: The Social Psychology of a War Bond Drive
$58.22
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Product details

  • ISBN-13: 9780865274402
  • ISBN: 0865274401
  • Publisher: Howard Fertig

AUTHOR

Robert K. Merton, Marjorie Fiske Lowenthal, Alberta Curtis

SUMMARY

Robert K. Merton was University Professor Emeritus at Columbia University. The first sociologist to be awarded the National Medal of Science, he was also the recipient of some 30 honorary degreesRobert K. Merton is the author of 'Mass Persuasion: The Social Psychology of a War Bond Drive' with ISBN 9780865274402 and ISBN 0865274401.

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