Mass Media in a Changing World with Media World 2.0 DVD-ROM

This engaging new text introduces students to the world of media through a unique structure that makes the material easily intelligible and meaningful to their lives. Each chapter is divided into three-part narrative sections: history, industry, and controversy. "Mass Media in a Changing World" is the story of where the media came from, why they do what they do, and why those actions cause controversies.George Rodman is the author of 'Mass Media in a Changing World with Media World 2.0 DVD-ROM', published 2007 under ISBN 9780073342993 and ISBN 0073342998.