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4740877

9781412910347

Marketing

Marketing
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Product details

  • ISBN-13: 9781412910347
  • ISBN: 141291034X
  • Publication Date: 2006
  • Publisher: SAGE Publications, Limited

AUTHOR

Blythe, Jim

SUMMARY

Designed to complement existing textbooks, this volume on marketing provides easy access to the key themes, summaries of the approach taken by the main course textbooks, guidance on the essential study skills required to pass the course, and sample exam questions and answers.Blythe, Jim is the author of 'Marketing', published 2006 under ISBN 9781412910347 and ISBN 141291034X.

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