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1171597

9780333987896

Marketing

Marketing
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Product details

  • ISBN-13: 9780333987896
  • ISBN: 0333987896
  • Edition: 2
  • Publication Date: 2004
  • Publisher: Palgrave Macmillan

AUTHOR

Lancaster, Geoffrey A., Reynolds, Paul, Lancaster, Geoff

SUMMARY

Geoff Lancaster is Professor of Marketing at London Metropolitan University, and Chairman of Durham Associates Ltd, Castle Eden, Co. Durham.Lancaster, Geoffrey A. is the author of 'Marketing', published 2004 under ISBN 9780333987896 and ISBN 0333987896.

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