3594841
9780073080154
Marketing
by Kerin, Roger A., Berkowitz, Eric N., Hartley, Steven W.
About this item
- Condition: Good
- Provider: TextbookRush Contact
- Provider Rating: 91%
- Ships From: Columbus, OH
- Shipping: Standard, Expedited
- Comments: ALTERNATE EDITION: Softcover, International Edition. International edition. Softcover. Same contents as US edition. Ships SAME or NEXT business day. We Ship to APO/FPO addr. Choose EXPEDITED shipping, receive in 3-6 business days (most US addresses) See our member profile
Product details
- ISBN-13: 9780073080154
- ISBN: 0073080152
- Publication Date: 2005
- Publisher: McGraw-Hill College
AUTHOR
SUMMARY
Marketing, 8e by Kerin, Hartley, Berkowitz, and Rudelius continues a tradition of leading the market with contemporary, cutting-edge content presented in a conversational student-oriented style, supported by the most comprehensive, innovative, and useful supplement package available. This text and package is designed to meet the needs of a wide spectrum of faculty-from the professor who just wants a good textbook and a few key supplements, to the professor who wants a top-notch fully integrated multimedia program.Kerin, Roger A. is the author of 'Marketing ', published 2005 under ISBN 9780073080154 and ISBN 0073080152.
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