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1172129

9780814478059

Marketing Plan How to Prepare and Implement It

Marketing Plan How to Prepare and Implement It
$38.04
$3.95 Shipping
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Product details

  • ISBN-13: 9780814478059
  • ISBN: 0814478050
  • Publisher: Amacom

AUTHOR

Luther, William M.

SUMMARY

"An extremely useful guide in helping to develop a tightly crafted yet comprehensive, action-oriented, effective marketing plan".--Richard J. Hadala, Principal, McKinsey and Co., Inc.Luther, William M. is the author of 'Marketing Plan How to Prepare and Implement It' with ISBN 9780814478059 and ISBN 0814478050.

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