7644473

9780073530055

Marketing Management: Knowledge and Skills, 10th Edition

Marketing Management: Knowledge and Skills, 10th Edition
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  • ISBN-13: 9780073530055
  • ISBN: 0073530050
  • Edition: 10th
  • Publication Date: 2010
  • Publisher: McGraw-Hill/Irwin

AUTHOR

J. Paul Peter, James H. Donnelly Jr.

SUMMARY

J. Paul Peter is the author of 'Marketing Management: Knowledge and Skills, 10th Edition', published 2010 under ISBN 9780073530055 and ISBN 0073530050.

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