1171838
9780471132707
Shows sales and marketplace professionals how to effectively integrate their efforts with the overall manufacturing operation. Provides helpful advice on how to achieve accurate sales forecasts, improve delivery performance to customers and develop an effective marketing/manufacturing strategy.Palmatier, George E. is the author of 'Marketing Edge The New Leadership Role of Sales and Marketing in Manufacturing' with ISBN 9780471132707 and ISBN 0471132705.
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