4589852
9781551806761
Small business budgets have seldom has scope for market research. This practical, easy-to-read book will show any small business how to structure research, carry it out, and analyse the results. This updated edition is accompanied by a CD.Doman, Don is the author of 'Market Research Made Easy ', published 2005 under ISBN 9781551806761 and ISBN 1551806762.
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