1171314
9780029072110
Market Driven Strategy Processes for Creating Value
by Day, George S.
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About this item
- Condition: New
- Provider: Bookjunction Contact
- Provider Rating: 73%
- Ships From: STERLING HEIGHTS, MI
- Shipping: Standard
- Comments: New, US edition. Satisfaction guaranteed!!
Product details
- ISBN-13: 9780029072110
- ISBN: 0029072115
- Publisher: Simon & Schuster
AUTHOR
SUMMARY
George S. Day is executive director of the Marketing Science Institute in Cambridge, Massachusetts, visiting professor of marketing at the Harvard Business School, and professor of marketing at the University of Toronto. He is the author of nine books.Day, George S. is the author of 'Market Driven Strategy Processes for Creating Value' with ISBN 9780029072110 and ISBN 0029072115.
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