Mao in the Boardroom Marketing Genius from the Mind of the Master Guerilla

"Mao in the Boardroomshows us how to use guerrilla strategy to catch folks with their pants down. We've been doing that quite successfully for years." Felix Dennis, founder and publisher ofMaxim magazine "The Chairman is back with hisLittle Red Book,and he's here to teach us a thing or two about the way to get business done." Suki Sporer,Harvard Business Review "This book . . . will produce a whole new generation of underdogs who go on to outsmart the big fish."Maurice Kanbar, chairman and founder ofSkyy Vodka Steve Jobs, Richard Branson, and Ben and Jerry may think they were the first guerrilla marketers, but Mao beat them to the punch years ago. Get ready for the lessons of success from the original "Chairman" of the board. This is the newLittle Red Bookfor a capitalist world.Stricker, Gabriel is the author of 'Mao in the Boardroom Marketing Genius from the Mind of the Master Guerilla', published 2003 under ISBN 9780312310851 and ISBN 0312310854.