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5099520

9780873897020

Managing the Customer Experience: A Measurement-Based Approach

Managing the Customer Experience: A Measurement-Based Approach
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Product details

  • ISBN-13: 9780873897020
  • ISBN: 0873897021
  • Edition: 1
  • Publication Date: 2006
  • Publisher: ASQ Quality Press

AUTHOR

Morris Wilburn

SUMMARY

Morris Wilburn is an associate research director for Market Probe.Morris Wilburn is the author of 'Managing the Customer Experience: A Measurement-Based Approach', published 2006 under ISBN 9780873897020 and ISBN 0873897021.

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