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9780471315469

Managing Technological Innovation

Managing Technological Innovation
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Product details

  • ISBN-13: 9780471315469
  • ISBN: 047131546X
  • Publisher: Wiley & Sons, Incorporated, John

AUTHOR

Ettlie, John E.

SUMMARY

The central theme of this book is that integration issues must be confronted and managed in order to capture value from technological innovation. It provides a comprehensive introduction to the basic principles of technology management.Ettlie, John E. is the author of 'Managing Technological Innovation' with ISBN 9780471315469 and ISBN 047131546X.

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