7525027
9780078137129
Management Strategy: Achieving Sustained Competitive Advantage
by Alfred Marcus
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- Comments: ALTERNATE EDITION: 2. Management Strategy: Achieving Sustained Competitive Advantage, 2e, by Alfred Marcus, is a brief, focGood paperback text, allowing ample time for the instructor to incorporate other materials commonly Good in this course, such as cases, readings, and/or simulations. The text focuses on how making winning moves depends on finding profitable patterns that repeatedly meet customer demands for solutions. Whereas many strategy books have lost sight of the purpose of strategy and fail to show how decisions act
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- Comments: This item is fairly worn, but continues to work perfectly. Signs of wear can include aesthetic issues such as scratches, dents, worn corners, bends, tears, small stains, and partial water damage. All pages and the cover are intact, but the dust cover may be missing, if applicable. Pages may include excessive notes and highlighting, but the text is not obscured or unreadable. Satisfaction Guaranteed.
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Product details
- ISBN-13: 9780078137129
- ISBN: 0078137128
- Edition: 2
- Publication Date: 2009
- Publisher: McGraw-Hill/Irwin
AUTHOR
SUMMARY
Alfred Marcus is the author of 'Management Strategy: Achieving Sustained Competitive Advantage', published 2009 under ISBN 9780078137129 and ISBN 0078137128.
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