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9781400064281
Made to Stick: Why Some Ideas Survive and Others Die
by Dan Heath, Chip Heath
by Dan Heath, Chip Heath
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Product details
- ISBN-13: 9781400064281
- ISBN: 1400064287
- Edition: 1st
- Publication Date: 2007
- Publisher: Random House
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2 Customer Product ReviewsSUMMARY
"....an entertaining, practical guide to effective communication. Fun to read and solidly researched, this book deserves a wide readership." (starred review)Dan Heath is the author of 'Made to Stick: Why Some Ideas Survive and Others Die', published 2007 under ISBN 9781400064281 and ISBN 1400064287.
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