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9781401302375

Long Tail Why the Future of Business is Selling Less of More

Long Tail Why the Future of Business is Selling Less of More
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Product details

  • ISBN-13: 9781401302375
  • ISBN: 1401302378
  • Publication Date: 2006
  • Publisher: Hyperion Books

AUTHOR

Anderson, Chris

SUMMARY

"[L]ike THE TIPPING POINT, Mr. Anderson's book does an excellent job of spotting trends and fitting them into an easily accessible theoretical framework that helps explain the changing culture around us."Anderson, Chris is the author of 'Long Tail Why the Future of Business is Selling Less of More', published 2006 under ISBN 9781401302375 and ISBN 1401302378.

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