1116507
9780773506886
Consumerism and capitalist and socialist industry have reached the point where state power is legitimatized by its ability to increase the number of commodities. A unique culture has been created in which marketing is the main social bond. Values no longer shape and condition needs, wants, desires, or preferences. Leiss draws on economics, psychology, sociology, and anthropology to show the vagueness of our thought on the relation between nature and culture, desire and reason, needs and commodities. This book raises serious, vital questions for all those concerned about the future of our present society.William Leiss is the author of 'Limits to Satisfaction: An Essay on the Problem of Needs and Commodities' with ISBN 9780773506886 and ISBN 0773506888.
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