1107526
9780838908679
Designed to enliven and inspire staff and customers, the best mission statements energize organizations from restaurants to airlines. Wallace, an experienced library communications professional, explains why libraries need mission statements... She compiles 105 varied samples of on-target library mission statements organized by type of library and further divided into subcategories. Libraries, Mission, and Marketing identifies the criteria that make for successful mission statements.Wallace, Linda K. is the author of 'Libraries, Mission & Marketing Writing Mission Statements That Work' with ISBN 9780838908679 and ISBN 0838908675.
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