4769784
9780143037835
Yvon Chouinardis founder and owner of Patagonia, Inc. In 2001, along with Craig Matthews, owner of West Yellowstone’s Blue Ribbon Flies, he started 1% for the Planet, an alliance of businesses that contribute at least one percent of their revenues to groups on a list of approved environmental organizations.Yvon Chouinard is the author of 'Let My People Go Surfing: The Education of a Reluctant Businessman', published 2006 under ISBN 9780143037835 and ISBN 0143037838.
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