2002798
9780446525442
"Greenwald's book is personal, self-centered and didactic (full of sound advice to the as-yet-unformed acolyte), as might be expected from a successful captain of industry. His prose (and presumably that of his collaborator, Charles Madigan, Perspective editor of the Tribune) clearly targets the tired businessman (or woman) and the airport newsstand. The style is direct, clear, ingratiatingly conversational and energetic. The rhythms are simple and colloquial. There are no intellectual pretensions."Greenwald, Gerald is the author of 'Lessons from the Heart of American Business A Roadmap for Managers in the 21st Century', published 2001 under ISBN 9780446525442 and ISBN 0446525448.
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