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9781416576341

Leading Product Development: The Senior Manager's Guide to Creating and Shaping the Enterprise

Leading Product Development: The Senior Manager's Guide to Creating and Shaping the Enterprise
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  • ISBN-13: 9781416576341
  • ISBN: 1416576347
  • Publication Date: 2007
  • Publisher: Simon & Schuster

AUTHOR

Wheelwright, Steven C.

SUMMARY

Steven C. Wheelwrightis the Class of 1949 Professor of Business Administration at the Harvard Business School. He is coauthor ofRevolutionizing Product Development(Free Press, 1992) andDynamic Manufacturingwith Robert H. Hayes (Free Press, 1988).Wheelwright, Steven C. is the author of 'Leading Product Development: The Senior Manager's Guide to Creating and Shaping the Enterprise', published 2007 under ISBN 9781416576341 and ISBN 1416576347.

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