Key Concepts in International Business

Key Concepts in International Businessis one of a range of comprehensive glossaries with entries arranged alphabetically for easy reference. All major concepts, terms, theories and theorists are incorporated and cross-referenced. Additional reading and Internet research opportunities are identified. More complex terminology is clarified with numerous diagrams and illustrations. With over 500 key terms defined, the book represents a comprehensive must-have reference for anyone studying a business-related course or those simply wishing to understand what international business is all about.Sutherland, Jonathan is the author of 'Key Concepts in International Business', published 2004 under ISBN 9781403915344 and ISBN 1403915342.