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9781260566482

ISE Consumer Behavior: Building Marketing Strategy

ISE Consumer Behavior: Building Marketing Strategy
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  • ISBN-13: 9781260566482
  • ISBN: 126056648X
  • Edition: 14
  • Publication Date: 2019
  • Publisher: McGraw-Hill Education

AUTHOR

David Mothersbaugh, Delbert Hawkins

SUMMARY

David Mothersbaugh is the author of 'ISE Consumer Behavior: Building Marketing Strategy', published 2019 under ISBN 9781260566482 and ISBN 126056648X.

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