1018161

9780060957421

Invisible Continent Four Strategic Imperatives of the New Economy

Invisible Continent Four Strategic Imperatives of the New Economy
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  • ISBN-13: 9780060957421
  • ISBN: 0060957425
  • Publisher: HarperCollins Publishers

AUTHOR

Ohmae, Kenichi

SUMMARY

Kenichi Ohame looks ahead to the future of business in the age of the Internet and sees a rapidly changing landscape -- one to which we must adapt or face the consequences. Ohame unveils this new economy's four basic forces and shows how a dramatic and volatile battleground is forming between companies and the countries that try to regulate them. Just as The Borderless World foresaw a globally interlinked economy, The Invisible Continent maps out the coming technological revolutions and the impact they will have on the businesses around the world. A must read for anyone seeking to attain and keep a competitive advantage in today's markets, The Invisible Continent is a "timely, well-written, and well-organized book" (Library Journal).Ohmae, Kenichi is the author of 'Invisible Continent Four Strategic Imperatives of the New Economy' with ISBN 9780060957421 and ISBN 0060957425.

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