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9780134953823

Introduction to Rhetorical Communication

Introduction to Rhetorical Communication
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  • ISBN-13: 9780134953823
  • ISBN: 0134953827
  • Publisher: Prentice-Hall

AUTHOR

McCroskey, James C.

SUMMARY

An Introduction to Rhetorical Communication offers a true integration of rhetorical theory and social science approaches to public communication. This highly successful book guides readers through message planning and presentation in an easy step-by-step process. An Introduction to Rhetorical Communication provides a solid grounding in the rhetorical tradition and the basis for developing effective messages. For anyone interested in Public Speaking, Persuasion, or Introductory Rhetorical Theory.McCroskey, James C. is the author of 'Introduction to Rhetorical Communication' with ISBN 9780134953823 and ISBN 0134953827.

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