1010710
9780803921344
Applied demography is a technique which can handle small geographic areas -- an approach which allows market segments and target populations to be studied in detail. This book provides the essential elements of applied demography in a clear and concise manner. It details the kind of information that is available; who produces it; and how that information can be used. The sources mentioned are American, but the techniques for estimating have universal application. A background in elementary algebra is sufficient for this book.'This is a handy, concise primer that summarizes various fundamentals of particular interest to the field (estimating total populations, household sizes, etc.)' -- Population Today, October 1984Rives, Norfleet W. is the author of 'Introduction to Applied Demography Data Sources and Estimation Techniques' with ISBN 9780803921344 and ISBN 0803921349.
[read more]