1988796
9780415213189
Internal Marketing Directions for Management
by Varey, Richard J., Lewis, Barbara
31245
About this item
- Condition: New
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Product details
- ISBN-13: 9780415213189
- ISBN: 0415213185
- Publication Date: 2000
- Publisher: Routledge
AUTHOR
SUMMARY
This work represents a resource of the current research and conceptual development in internal marketing. It features case studies covering a wide range of sector and industry applications.Varey, Richard J. is the author of 'Internal Marketing Directions for Management', published 2000 under ISBN 9780415213189 and ISBN 0415213185.
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