998987
9781400048762
Alliances between companies have become a major competitive tool, allowing companies to exploit their complementary. However, many comapnies mishandle their alliances, wasting money, time, and effort. Now, international business consultant Larraine D. Segil shows how to establish and manage profitable alliances. "A breakthrough."--Bestselling business author Ken Blanchard.Segil, Larraine D. is the author of 'Intelligent Business Alliances How to Profit Using Today's Most Important Strategic Tool' with ISBN 9781400048762 and ISBN 1400048761.
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