6369129

9780136079422

Integrated Advertising, Promotion and Marketing Communications

Integrated Advertising, Promotion and Marketing Communications
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  • ISBN-13: 9780136079422
  • ISBN: 0136079423
  • Edition: 4
  • Publication Date: 2009
  • Publisher: Prentice Hall Professional Technical Ref

AUTHOR

Clow, Kenneth E., Baack, Donald E.

SUMMARY

Clow, Kenneth E. is the author of 'Integrated Advertising, Promotion and Marketing Communications', published 2009 under ISBN 9780136079422 and ISBN 0136079423.

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