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9780134645957

Information Economics Linking Business Performance to Information Technology

Information Economics Linking Business Performance to Information Technology
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  • ISBN-13: 9780134645957
  • ISBN: 0134645952
  • Publisher: Prentice Hall PTR

AUTHOR

Parker, Marilyn M.

SUMMARY

We will consider the ideas of benefits and value that MIS applications have for the enterprise and sketch out a planning process that IS managers can use together with business managers to maximize the value MIS brings to the organization. The last section orients the reader to the subsequent chapters of the book.Parker, Marilyn M. is the author of 'Information Economics Linking Business Performance to Information Technology' with ISBN 9780134645957 and ISBN 0134645952.

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