6233924
9781592138692
This volume brings together major theoretical approaches to consumption and synthesizes them to focus on consumer subjectivity, different meanings of consumption and the relationship between consumption and identity, which forms the basis of a method to explain how the consumer marketplace is shaped.Dunn, Robert G. is the author of 'Identifying Consumption: Subjects and Objects in Consumer Society', published 2008 under ISBN 9781592138692 and ISBN 1592138691.
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