5506909
9780471311287
The Business Reasons for Exporting and Doing Business Internationally. Cultural Factors: Are They Really Important'. Conducting Market Research and Targeting High Potential Markets. Managing Foreign Distribution Networks: What You Want from Foreign Partners. What Foreign Partners Want from You: The Hidden Agenda. Legal Considerations. Logistics: How to Get the Product to the Overseas Customer. Financing the Deal. Distribution Methods and Strategies. A Road Map to the U.S. Department of Commerce and Other Services. The Future of International Business. Beyond Exporting: Joint Ventures, Licensing, and Subsidiary Operations. Glossary. Index.Sletten, Eric is the author of 'How to Succeed in Exporting and Doing Business Internationally', published 1994 under ISBN 9780471311287 and ISBN 0471311286.
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