4618190

9780071456043

How To Plan And Execute Strategy 24 Steps To Implement Any Corporate Strategy Successfully

How To Plan And Execute Strategy 24 Steps To Implement Any Corporate Strategy Successfully
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  • ISBN-13: 9780071456043
  • ISBN: 007145604X
  • Publication Date: 2005
  • Publisher: McGraw-Hill Companies, The

AUTHOR

Stettinius, Wallace, Wood, D. Robley, Doyle, Jacqueline L.

SUMMARY

How to Plan and Execute Strategy provides you with 24 practical steps for devising, implementing, and managing market-defining, growth-driving strategies. Encompassing every stage of the strategic process, this tactic-filled handbook tells you what you need to do to: * Define your businesses * Understand your opportunities and threats * Set feasible goals and objectives * Create the strategies to achieve your objectives * Identify and set priorities * Write your business plan * Communicate the strategy and obtain commitment * Integrate across functions * Monitor results, evaluate, and react Successful corporate strategy must be strong enough to meet the needs of the marketplace, yet flexible enough to quickly adapt when that marketplace changes. How to Plan and Execute Strategy outlines a field-proven framework you can follow to design and implement such a strategy and strengthen your organization's competitive advantage while ensuring buy-in and implementation by every worker, at every level.Stettinius, Wallace is the author of 'How To Plan And Execute Strategy 24 Steps To Implement Any Corporate Strategy Successfully', published 2005 under ISBN 9780071456043 and ISBN 007145604X.

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