6120845
9780205566730
Herrick offers an accessible discussion of the history of rhetorical studies in the Western tradition, from ancient Greece to contemporary theorists. By tracing the historical progression of rhetoric, the text helps students understand how persuasive public discourse performs essential social functions and shapes our lives.Herrick, James is the author of 'History and Theory of Rhetoric: An Introduction', published 2008 under ISBN 9780205566730 and ISBN 0205566731.
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