Name: Handbook of Strategic Planning - James R. Gardner - Hardcover
ISBN: 9780471881278

by Gardner, James R., Sweeney, Henry W., Rachlin, Robert

Handbook of Strategic Planning - James R. Gardner - Hardcover

by Gardner, James R., Sweeney, Henry W., Rachlin, Robert

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ISBN-13: 9780471881278
ISBN: 0471881279
Edition: 99
Publisher: Wiley & Sons, Incorporated, John

AUTHOR

Gardner, James R., Sweeney, Henry W., Rachlin, Robert

SUMMARY

Partial table of contents: Strategic Management: An Overview. PLANNING. Corporate Portfolio Analysis (F. Weiss E. Tallet). Formulating Strategies and Contingenciy Plans (W. King). IMPLEMENTATION. The Role of Company Culture and Internal Politics (W. Newman). Failures in Strategic Planning (P. Michel). FUNCTIONAL PLANS. Acquisition Planning (P. Gartman). Divestiture Planning (P. Walmsey). SPECIAL CASES. Strategic Planning for International Operations (E. Izakson). Strategic Planning in the Military (J. Cushman). Index.Gardner, James R. is the author of 'Handbook of Strategic Planning - James R. Gardner - Hardcover' with ISBN 9780471881278 and ISBN 0471881279.

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