5784534
9780750685528
Handbook of New Product Development and Management
by Loch, Christoph H., Kavadias, Stylianos
458959
About this item
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About this item
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Product details
- ISBN-13: 9780750685528
- ISBN: 0750685522
- Publisher: Elsevier Science & Technology Books
AUTHOR
SUMMARY
C. H. Loch is the GlaxoSmithKline Chaired Professor of Corporate Innovation and Professor of Technology and Operations Management, INSEAD S. Kavadias is Assistant Professor of Operations Management, Georgia Institute of TechnologyLoch, Christoph H. is the author of 'Handbook of New Product Development and Management' with ISBN 9780750685528 and ISBN 0750685522.
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