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9780761922223

Guide to Empirical Research in Communication Rules for Looking

Guide to Empirical Research in Communication Rules for Looking
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Product details

  • ISBN-13: 9780761922223
  • ISBN: 0761922229
  • Publication Date: 2000
  • Publisher: SAGE Publications, Incorporated

AUTHOR

Sumser, John

SUMMARY

This easy-to-understand introduction to the topic engages students in the research process. It explains difficult scientific and statistical concepts in simple terms and looks at how the rules of looking are applied in four different areas of study: field research, experimentation, survey research and content analysis.Sumser, John is the author of 'Guide to Empirical Research in Communication Rules for Looking', published 2000 under ISBN 9780761922223 and ISBN 0761922229.

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